As summer is coming screaming in upon us (trust me, i'm not complaining!), and most of the country is buried in a heat wave, we need to provide tools and tips for our clients to have hair success at home! Battling the frizzies, while humidity is in full force is not fun for most women~who mostly would like to have wash-n-go hairstyles, but instead are stuck blowdrying for 30+ minutes, then flatironing into submission. Only to go outside and find their hair "growing" from curl and frizz in the heat, yet again.
Here at Brazilian Gloss, we of course suggest a Keratin Glossing Treatment. It infuses the hair with keratin (which is largely what hair and nails are made of), and smoothes down the unmanageable cuticle of the hair for less tangling, and a faster drying time!
After providing this service for your client, some helpful suggestions to help keep their luscious locks glossy!
Suggest a regularly scheduled trim appointment. Freshly blunted ends make hair look extra healthy and shiny.
Send them home with Aftercare Masque, it is full of yummy panthenol, strengthening keratin, and delicious silicones and coconut oil moisturizers. Keeping the hair palette thoroughly moisturized is essential to controlling dry, frizzy do's. Tell your customer to rinse with cool-ish water to help seal in the Masque. This will keep the oils and keratin in the hair, as opposed to rinsing it fully out, which is like rinsing off lotion after you've put it on.
When your client is at home, have them squeeze, and pat their hair dry. Rubbing hair roughs up the cuticle layer of the hair. Making it slightly unmanageable. We need all the help we can get, Right Ladies???
Adding a anti-frizz product prior to styling is ideal for controlling thick manes of hair, making them manageable waves or silky tresses. Choosing the right one is essential. Obviously I am biased, but i truly love our Daily Glossing Serum. Let me tell you why. It is enriched with tress softening coconut oil. This is a big beauty buzz word these days, essential oils are huge! You must pick the correct one for your hair! Coconut oil is small molecularly, and is very low density, so it can 'get-into' the hair shaft much easier than say olive oil that has a higher density and larger molecule.Daily Glossing Serum also has added keratin to help your Glossing treatment, not only last longer ladies, but to have added 'smoothing power' to your service! All this without that icky, oily, residue filled tresses. Trust me, only delicious waves for you!
When blowdry styling, only dry the hair 'down' the hair shaft, from roots to ends. Blowing upside down, sideways, etc only created wild manes of madness. We want to smooth that cuticle layer, well that involves taking the time to dry 'down' the hair shaft. If volume is needed in a certain area, use a round brush, wrap 90% dry hair around it, and finish drying while stillblowing with the grain of the hair. Drying hair in this way will keep hair continuously shiny and gorgeously Keratin Treatment Glossy.
If you have any questions on these tips, or need ordering information, Please call us at 855.GET.GLOSS
This Fall 2011 is coming fast, whether we like it or not, and some of the latest hairstyles are trendy, easy, and gorgeous! For example, Katy Perry has soft, bouncy curls…Do you? Do you want to create them? If you have unruly curls and want them tamed, have a Brazilian Gloss™ treatment performed. It will take you up to 50% less time to dry your hair, and then simply curl with a large curling iron. For you stylists out there, this is your opportunity to tell your clients they need this service to make their lives easier. It is a great addition to a hair color treatment! Next up…Taylor Swift went straight! WOW, what a big change from those spiral curls! Keratin treatment and the Gloss™ will make those curly locks easier to dry smooth, and flat iron straight as a pin! For those ‘un-done’ chignons’ and polished bed-head looks, use a little Daily Glossing Serum on your Gloss™’d lustrous locks and blow dry upside down, scrunching hair till dry. Piece and pin them up and away, using additional Daily Glossing Serum as needed, till gorgeous! Contact us today, we will be happy to help you have a shinier, Glossier, day!
Metallics are back and better than ever. They are popping up in the likes of boyfriend blazers in rose gold from 3.1 by Phillip Lim, silver lamay strappy sandals from Urban Outfitters, and these killer gray lamay shorts from Bloomingdale’s.
At first glance, this rose gold jacket seemed tacky. But then you see it on the model and she looks darling. It is all about how you mix and match, however the jumpsuit in the middle, not such a fan. Those sweet silver sandals are a perfect pair to have in the closet for spring/summer.
My favorite things that sparkle would have to be those AMAZING gray shorts. Those are a perfect necessity to replace those jeans you wore all winter. Pair those with a cotton v-neck for lunch with your girlfriends, then switch it up with a while silk blouse for a night out.
And don’t forget to give your hair some extra shine with Brazilian Gloss Daily Glossing Serum to help complete your fabulous look!
(Photos collages from refinery29.com)
By Katie Buffington
Public Relations Assistant
After years of skinny jeans, the high waisted flares are back! This 70’s inspired look is perfect for Spring and Summer. You might be thinking that flares are unflattering and a difficult look to pull off. But trust me, any high waisted pants, including flares, compliment any body shape!
Finish the look with a pair of wedges or heels, and a shirt tucked in. That way, it can show off that long lean body of yours.
Hollywood is going platinum! Recently we have been seeing a hair trend among the stars that consists of losing a lot of inches and a lot of bleach! There are many variations being seen in Tinseltown in the last few years, everyone from Hayden Panettiere, Michelle Williams, and Renee Zellweger to Ashlee Simpson has tried their own versions of this style.
Katharine McPhee, formerly of American Idol, chopped off her gorgeous brunette locks for bleach and a shag last year. This style looks amazing on her because it is very fun and flirty, and the blonde has a cool undertone which works well with her skin tone. This is a great look for summer if you want an effortlessly chic ‘do.
We all fell in love with Kate Winslet back in ’97 when she played Rose Dawson in Titanic with that long red hair but she has come a long way since then. While she has been a blonde for a while, this brighter platinum is funkier for this newly-single lady. She debuted this look on the April 2011 cover of British Vogue and delivered a knockout with this style!
Here are more celebrities who have dared this look, which is your favorite??
By Katie Buffingotn
Public Relations Assistant
Spring is here, and so are the newest trends. As designers showcase their collections, hair trends are on high alert. Lacoste’s sporty yet chic collection had a repeated hair trend of low ponytails and beautiful braids along the hairline. It’s the perfect modern look that can complete any spring outfit. Of course we can’t forget Gucci and their bright new bold colors complimenting the different hues of neutrals in their collection, topping it off with a sleek, extreme side- part low bun. Sophisticated, and stunning.
These simple styles can be easily done, whether you want to dress up for a night out or going out for errands all day, both will be suitable.
By Julie Koo
Public Relations Assistant
We all remember watching Lauren “LC” Conrad live a life full of drama when she stared in her reality show Laguna Beach in 2004 and then made her move to Hollywood on The Hills. I think it is safe to say she has made such an amazing transition from a bleach-blonde Laguna girl to a chic fashion designer. And her hair has seen the most change! Lauren consistently alters her hair one way or another every few months and every little tweak she makes, she looks more amazing. Personally I am a big fan of her spiral waves and dark hair. It really brings out her features. With her new contemporary line, Paper Crown, launching in stores soon and her best-selling books on book stands now, this girl is unstoppable. Can’t wait to see what she does next and how her hair transforms again!
By Taylor Fountain
Public Relations Manager
Finally the beautiful Isla Fisher comes out from hiding! After taking time off from the spotlight, Fisher stepped out Monday night for the premiere of her new film Rango, starring Johnny Depp. Fisher didn’t disappoint, looking beautiful and fresh in a strapless dress from the Temperley London Spring/Summer Collection 2011. Aside from her dress, her hair looked flawless. She styled her striking red hair with soft, delicate curls. What do you think of Isla’s look?
By Taylor Fountain
Public Relations Manager
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