As summer is coming screaming in upon us (trust me, i'm not complaining!), and most of the country is buried in a heat wave, we need to provide tools and tips for our clients to have hair success at home! Battling the frizzies, while humidity is in full force is not fun for most women~who mostly would like to have wash-n-go hairstyles, but instead are stuck blowdrying for 30+ minutes, then flatironing into submission. Only to go outside and find their hair "growing" from curl and frizz in the heat, yet again.
Here at Brazilian Gloss, we of course suggest a Keratin Glossing Treatment. It infuses the hair with keratin (which is largely what hair and nails are made of), and smoothes down the unmanageable cuticle of the hair for less tangling, and a faster drying time!
After providing this service for your client, some helpful suggestions to help keep their luscious locks glossy!
Suggest a regularly scheduled trim appointment. Freshly blunted ends make hair look extra healthy and shiny.
Send them home with Aftercare Masque, it is full of yummy panthenol, strengthening keratin, and delicious silicones and coconut oil moisturizers. Keeping the hair palette thoroughly moisturized is essential to controlling dry, frizzy do's. Tell your customer to rinse with cool-ish water to help seal in the Masque. This will keep the oils and keratin in the hair, as opposed to rinsing it fully out, which is like rinsing off lotion after you've put it on.
When your client is at home, have them squeeze, and pat their hair dry. Rubbing hair roughs up the cuticle layer of the hair. Making it slightly unmanageable. We need all the help we can get, Right Ladies???
Adding a anti-frizz product prior to styling is ideal for controlling thick manes of hair, making them manageable waves or silky tresses. Choosing the right one is essential. Obviously I am biased, but i truly love our Daily Glossing Serum. Let me tell you why. It is enriched with tress softening coconut oil. This is a big beauty buzz word these days, essential oils are huge! You must pick the correct one for your hair! Coconut oil is small molecularly, and is very low density, so it can 'get-into' the hair shaft much easier than say olive oil that has a higher density and larger molecule.Daily Glossing Serum also has added keratin to help your Glossing treatment, not only last longer ladies, but to have added 'smoothing power' to your service! All this without that icky, oily, residue filled tresses. Trust me, only delicious waves for you!
When blowdry styling, only dry the hair 'down' the hair shaft, from roots to ends. Blowing upside down, sideways, etc only created wild manes of madness. We want to smooth that cuticle layer, well that involves taking the time to dry 'down' the hair shaft. If volume is needed in a certain area, use a round brush, wrap 90% dry hair around it, and finish drying while stillblowing with the grain of the hair. Drying hair in this way will keep hair continuously shiny and gorgeously Keratin Treatment Glossy.
If you have any questions on these tips, or need ordering information, Please call us at 855.GET.GLOSS
This Fall 2011 is coming fast, whether we like it or not, and some of the latest hairstyles are trendy, easy, and gorgeous! For example, Katy Perry has soft, bouncy curls…Do you? Do you want to create them? If you have unruly curls and want them tamed, have a Brazilian Gloss™ treatment performed. It will take you up to 50% less time to dry your hair, and then simply curl with a large curling iron. For you stylists out there, this is your opportunity to tell your clients they need this service to make their lives easier. It is a great addition to a hair color treatment! Next up…Taylor Swift went straight! WOW, what a big change from those spiral curls! Keratin treatment and the Gloss™ will make those curly locks easier to dry smooth, and flat iron straight as a pin! For those ‘un-done’ chignons’ and polished bed-head looks, use a little Daily Glossing Serum on your Gloss™’d lustrous locks and blow dry upside down, scrunching hair till dry. Piece and pin them up and away, using additional Daily Glossing Serum as needed, till gorgeous! Contact us today, we will be happy to help you have a shinier, Glossier, day!
The New Year is here! What will your New Year’s resolution be for 2011? Lose weight? Spend less money? Eat healthier? Those don’t sound fun at all! Why not make your resolution something you’ll enjoy while still looking great without having to give up your favorite things?!
Making yourself a better you is easy! Make Brazilian Gloss your 2011 resolution!
Brazilian Gloss will have you looking beautiful instantly. It will take out the hassle of spending countless hours in front of the mirror with the blow-dryer and give you more time to do the things you enjoy. Go on, make people jealous. Gloss yourself.
By Taylor Fountain
Public Relations Assistant
November 10, 2010 was a big day for my hair. I finally got the Brazilian Gloss treatment done! It was an amazing experience with an easy and quick process that created a result that I absolutely love!
First, I want everyone to know what kind of hair I have. To give you a little background, mine is as virgin as virgin hair gets. I’m talking about no flat-ironing, hardly any blow drying, no use of creams, mousses or sprays, no perming, nothing. The biggest damage I ever inflicted on my locks was a wave perm in 7th grade which I regret so much. I have had a huge fear damage since then and my hair was literally dead for probably two years. But I’m in what, 14th grade now? I occasionally curl my hair but that happens maybe once every two weeks. It’s been a long time since I’ve done anything to my hair. Point is my hair was in pretty good shape already.
But my hair did have its flaws and the flaws that my hair had really did bother me. My ends were extremely dry and felt dead. The natural color of my hair started black at my roots and faded into a brown at my tips. I hated that. To me, my hair looked like I hadn’t gotten my hair colored brown again when in reality I’ve never colored my hair in my life. At my tips, my hair the natural shine and lacquer was nonexistent. My tips were basically extremely damaged and held a lot of frizz and tangle. I guess you can say the change I really wanted to see after the Brazilian Gloss treatment was the end area of my hair strands.
When I was told I was getting the treatment done I was ecstatic! I started out by shampooing my hair twice to take out impurities and excess oil. My hair smelled so good already. Then I had my hair blessed with the gloss and blow dried then flat-ironed to seal the gloss into my strands. To be completely honest, this is the hardest part of the process. For the stylist, blow drying the entire head of hair, for the client, just sitting there waiting for the next step. Right after the flat-ironing is complete, I washed my hair then applied the masque and voila! The wait was definitely worth the end results!
I was so surprised. I really wasn’t expecting much because my hair is virgin. But now my hair finally has shine from root to tip. My hair has more density and body which I really wanted and needed! My hair is softer and smoother to the touch and view and the color is completely consistent. As an intern, the results I’ve been tweeting about, Facebooking about, and blogging about now finally mean something to me.
The Brazilian Gloss experience I had was amazing! I love my hair so much and I cannot recommend or praise about it enough! Brazilian Gloss is love!
By Tammy Lee
Brazilian Gloss Public Relations Intern
There are many different causes for damaged hair and Brazilian
Gloss is here to break it down for you. We hope you ultimately figure out what
may be the specific cause of damage for you and how to help you get rid of it!
First of all, damaged hair must be dealt with at the root. The most important location for curing damaged hair is the root because it is the starting point for hair’s growth.
The hair is composed of three layers. Starting from the innermost
layer is the medulla, the cortex and then the cuticle. The cortex is the
strongest and most dense layer of a hair strand. However, if you want to get a
real solution from damaged hair, you need to repair your hair all the way to
the strand’s medulla.
To help battle against your damaged hair, it is important to know
the source of your damaged hair. Once you know the source, change up your
routine or use hair repair products. Always choose the right tools and
make sure to moisturize!
*GLOSS TIP* For a once-a-week damaged hair treatment, try Coco de Soleil Hair Masque. This ultra-hydrating hair masque conditions the hair so it regains natural shine, reduces frizz and feels so smooth and soft you can run your hand through it without a snag or tangle.
Sometimes shampooing your hair too much can take away essential
oils.
*GLOSS TIP* In order to keep your hair full of nutrients and essential oils, use shampoo that is sodium chloride and paraben free. This way, you can get a nice squeeky clean feel WITHOUT stripping away all the good stuff. Try using Coco de Soleil High-Gloss Shampoo and Conditioner. (They are also highly enriched in keratin to create that shiny smooth effect you thought only celebrities could achieve!)
Other times you can use more conditioner or for longer. Even eating foods
with good, fatty acids will moisturize your hair such as salmon or flaxseed
oil. It’s all about being aware of what damage your doing to your hair and
taking action to prevent it in the future.
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